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My Letter to You

Monday, August 20, 2012



Sometimes it's good to speak from the heart.


I began Khross in 2007 without a clue of what I was doing. I was 17 with no prior business experience. Many people, including myself at one point, look at successful people and assume that they are different, or lucky. God, the universe, or some other force chose them to be successful and happy and you living a life you settled on.


No one ever sees the sacrifice, the hours/days/years of persistence, the love, the blood, sweat, and tears that went into it all.


I built Khross as a means of showing the world the passion behind the dreamers who wanted to do more than dream, in hopes that more people will rise to the occasion and pursue their life's passion. Because that's what life is all about, isn't it? To live, to soak up the happiness from every moment, and to dream bigger each day. My most sincere goal is to inspire you to pursue your dreams, and that's why when you wear Khross, you represent an entire community of people who will never settle, and know that "normal" is something that simply doesn't exist. If you think you are one of these people, take a look at what we have to offer.


I've had the pleasure of working with and getting advice from extraordinary people from various disciplines from all over the world.  From professional photographers and filmers to noteworthy businessmen, all the way over to rap, electronic, and even metal musicians.  All of these people showed me that, whatever your passion, the pursuit of it is always worth it.  I encourage anyone who reads this, regardless of if you appreciate our brand, to dig deep and think about what is truly meaningful to you and makes you happy.


As for myself, I want to do the best I can to inspire you to be you.


All comments and criticisms are welcome.  Think we’re doing something wrong or you can do something better? Click here and let us know. We want to bring the world the most inspirational messages possible, so speak up!


I'll end on a quote from my father, said over and over to me growing up: "You can do anything if you try hard." -I think that sums up what this is all about.




Derek Sawaya

Founder

@dereksawaya